The aim of the course is to provide the basis on demand analysis for products and services in the areas of shipping, transportation, and telecommunications. Students are asked to conduct a market research and analyze the results based on the theory developed during the lectures. The main topics covered in the course include: (a) sampling methodology, (b) data collection and questionnaire analysis, (c) GPS data analysis, (d) development of discrete choice models, (e) assessment of statistical assumptions, (f) forecasting methodology, and ( g) presenting the methodology and results of the a market research.
At the end of the course learners should be able to understand the behavior and needs of users, to design a market research, to process statistical data, to develop models simulating user behavior and to apply these standards for future predictions.
The Transportation Systems Analysis course aims at: • Understanding the terminology (in Greek and English), the basic concepts and characteristics of transport systems. • To provide the basis for the study and critical analysis of the issues related to passenger and freight transport. • To provide skills for developing econometric models that can be applied to the transport sector, and to teach students innovative date collection methodologies. • To understand the 4-step model for the simulation of the transportation systems. • To contribute to the analytic and synthetic ability of students.
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